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DEMONSTRATING THE BENEFITS OF AN INNOVATIVE PRODUCT

Felgains

The brief...

Promote the features and benefits of a specialist mobility product aimed at care homes. Scripted, visualised, directed and produced by the SGA team on location.

The Raizer II is a time and cost saving product that changes the whole way care homes, emergency crews and families can cope with the all too frequent problem of falls.

Since the original Raizer film was made by SGA in 2016 product developments meant that a new film was required – one that emphasised the benefits and improvements.

Creating an effective product demonstration video for a limited budget meant looking hard at the best ways of getting across the message.

Our client’s relationship with a local care home meant a credible location was available and with our roster of empathetic and experienced presenters we knew we had the ideal face of Felgains in Melissa Hartzel. Not only did she fit the role but as ever learns an entire script for us ahead of the shoot – creating a far more natural result than using a teleprompter.

The Results

The whole film was shot in a day for a tight budget against a carefully prepared storyboard and script, all within the confines of a working site.   

Editing created both a widescreen high-definition output for the Felgains YouTube channel and a square format for Social Media, as well as still frame outputs.

So far SGA’s Felgains videos have had over 40,000 plays which for a niche set of products is very rewarding.

"SGA were a pleasure to work with. They’re flexible and produce good quality work, on time, for a reasonable price."

MARKETING MANAGER, FELGAINS
Testimonials
Green King
They are good at working around issues, and attention to detail – getting under the skin and thinking of everything.
Greene King
They listen to our needs and tailor their service to us making it a very personal experience. Nothing has been too much trouble as they prove very flexible in all situations to find the right solution for us.
TrustFord
Sunny ChavdaSunny Chavda
16:15 17 Jan 22
Our business required a series of 8 videos to help market our Automotive Video Apps. Being a young business, we needed good quality videos at an affordable price. Many people can create videos but I was particularly impressed with the planning that went into the pre-shooting process. He listened to our needs, created scripts, found the perfect presenter and created amazing videos! Simon communicated clearly to ensure we were on the same page throughout the journey and his enthusiasm in helping me and my business is appreciated. If you want a personable, warm, professional company to showcase your products/services then please consider Simon and his team. It was an absolute pleasure working with you!
Rob GlenRob Glen
09:17 20 Jan 21
We needed to put together a 10 min video for a conference presentation at short notice. Simon was extremely helpful with lots of advice and tips to make it interesting and good quality. There was lots of back and forward discussion as we worked out the best approach, but everything was done to plan and I was very pleased with the final result.
Katrin HulmeKatrin Hulme
20:31 19 Jan 21
We worked with SGA to create an information and testimonial video for our digital health product. Really professional, responsive and helpful, which was very much appreciated on a tight deadline. Would thoroughly recommend.
Becky PaulBecky Paul
13:48 09 Jun 19
Would highly recommend SGA after they produced a highlight-reel video of a conference I co-ordinated. Great to work with and great video content.
SamEveryMusicSamEveryMusic
09:47 29 Mar 19
Simon and his team were absolutely fantastic when the filmed some promo footage of my bands live music show. They were efficient, professional and the final product looked incredible. Would HIGHLY recommend.
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